Precision Carbide&HSS Component Manufacture
+86 13709654005
ivy@hg-jingmi.com
If you want to be a bad product manager, use customer visits as an opportunity to sell your product. You've got the attention of key decision makers for an extended period of time, so why wouldn't you want to promote your product? If they're current customers, try to up-sell them or plug other products from your company. You need to do all you can to drive revenue sine it's one of your key objectives. Salespeople will appreciate your help in closing sales and customers will value your in-depth knowledge of your product. What better use of time with customers could there be?
If you want to be a good product manager, use customer visits as an opportunity to conduct voice of the customer research. Selling product when you visit customers may have some short-term benefit, but understanding customer needs and market problems will provide much more value in the long term.
Additionally, having sales representatives with you during customer visits may inhibit the customer from engaging in open and honest discussion. Get the buy-in of your sales staff and work with them to arrange customer visits, but in most cases it is not appropriate to have salespeople accompany you when you visit customers.
While a salesperson is trained to counter every objection, product managers should approach a customer visit as an opportunity to understand the objections and what aspects of the competition's products that customers find appealing. Learn about underlying problems and places where current products do not satisfy needs. Discover how your product and others are actually being used. While you may get a rush of satisfaction from helping close a sale, you will get much more benefit from learning about root problems that can be solved in the future.
HG Precision is professional in mold standard parts, non-standard precision components, stainless steel machinery parts, precision jig and fixture, progressive precision die mainly the fine blanking tooling. One customer plan to purchase the fine blanking tooling, and also source the fine blanking machines, which customer visit, we not only provide the fine blanking tooling quotation and tooling layout information, but also invite the fine blanking machines sales to talk with the customer, also about the fine blanking stamping material and find blanking oil, and so on.
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